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Exploring Life & Business with Danielle Fuller of Xotic Beauty Bar, LLC

Today we’d like to introduce you to Danielle Fuller.

Hi Danielle, thanks for joining us today. We’d love for you to start by introducing yourself.
I’ve always had a passion for the lash and beauty industry. Growing up I was the go-to girl for makeup and all things beauty for my family. After working a 9-5 for what feels like forever, I decided that I wanted to build a brand of my own. It was when I took a trip to Atlanta, Georgia and booked my first appointment to have eyelash extensions applied on myself that I realized that the lash industry was where I was destined to be. Everything about the process amazed me!

Immediately following my eyelash appointment I purchased lash supplies from my artist Mel and went back to the hotel to practice making fans. Once I arrived back in Austin I took my first client and surprisingly I did a great job. I used YouTube as much as possible to learn different fanning and placement techniques. I also used social media to spread the word about my brand which helped me expand.

In June of 2020 I opened my first store front location, Xotic Beauty Bar in Pflugerville.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
It hasn’t been a smooth road by a long shot. When I first started lashing it was very discouraging making so many mistakes and trying to figure everything out alone.

At the beginning of my journey I was also working 40 plus hours a week at my 9-5 job which really took a lot of time away from me being able to practice my craft. In turn, it took me so much longer to master eyelash extensions like I wanted to.

It was also difficult finding clientele that would be loyal to me and my brand as I was a very quiet, introverted person. I had to really think outside of the box when branding and marketing my company.

Alright, so let’s switch gears a bit and talk business. What should we know?
I am a self-taught lash artist based in Pflugerville, Texas. After teaching myself different techniques and taking several clients I decided to take a lash course in Austin that taught me a few tips and tricks.

I help women enhance their natural beauty by applying individually placed eyelash extensions on their natural lashes. I specialize in dramatic, textured, fluffy eyelash extensions that will have you hooked. I am known for my freestyle lash sets that are customized for each and every client. You will never get the exact same set as anyone else.

My wispy fluffy sets set me apart from every other lash artist. I am most proud about the reputation that I have built for my brand.

At Xotic Beauty Bar we offer eyelash extension applications, facials, waxing, permanent makeup and eyelash extension training. We also sell lash supplies and tools that are able to be picked up in store!

Current Pricing:

Classic Set: $125
Hybrid Set: $135
Volume Set: $150
Mega Volume Set: $165

Instagram: @xoticbeautybar
Website: www.
Booking website:

Can you talk to us a bit about the role of luck?
I would say that I have been blessed beyond measures and with prayer plus sacrifice I was able to excel in my business.


  • Classic Set: $125
  • Hybrid Set: $135
  • Volume Set: $150
  • Mega Volume Set: $165

Contact Info:

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