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Meet Frank Moses of North Austin

Today we’d like to introduce you to Frank Moses.

Hi Frank, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I started producing music in high school, a lot of my friends were aspiring to become rappers or singers (myself included). Back then there weren’t many options for instrumentals to write to, sometimes you’d get lucky and find something online or on a single that included the instrumental version of the record and even if you found something there was always the issue of rights and ownership. I often thought to myself no matter how good we got at writing songs we’d never have anything to record them to that we could actually publish. I decided I was going to become a producer just so that I’d have music I owned to compose to. After linking up with local Austin rapper Phranchyze it became more about producing and less about rapping for me. Slowly but surely my production improved and before I knew it I was “a producer” just like that. After a few years of working with artist and perfecting the craft I started pushing my work to industry professionals from A&Rs to program directors and even some major label executives. After high school I moved back to New York and would sit outside record labels to pitch my work to almost anyone I saw coming out of the buildings and eventually landed a few placements with major artists such as Styles P, Pastor Troy, etc. After spending some time developing myself further and networking I decided to move back to Austin and focus of the local talent I grew up with. Now I have records with some of the best up an coming artist to come out of the city including Kydd Jones, Phranchyze, Zeale, Y2, and Muggzy Flowz to name a few. I’m currently working with Kydd Jones on a project that is now two years in the making but I’m always searching for new talent to work with and to become inspired by.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Nothing about the music industry is smooth, there are no straight paths, there are no level skips so to speak. It has to truly be something you are passionate about because it’s not entirely skill based. You could be the best at what you do but without the right team, network, and passion your skill may never be noticed by anyone in a position to help you advance. There’s also the business aspect and a lot of artist have a hard time learning and applying the business skills needed to become successful. Anyone can learn how to make music but learning the music business isn’t as glamorous, you really have to want it.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I’m probably most known for my production work in Hip Hop and R&B, but I also work on Pop music and music for sync (film, TV, video games, etc). I’ve done production work for a few movies including an Austin Indie film titled Generation Me and I am currently scoring a documentary about an African King among other projects. It’s hard to say what I’m most proud of because every situation and project challenges me in different ways but I have the most fun (and creative freedom) when working with new artists. I also really enjoy teaching other aspiring producers and watching them progress and develop their sound.

Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
Anything on music theory or the music business in general really.

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