Today we’d like to introduce you to Urvashi Nighojkar
Hi Urvashi, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My story began back in 1999 as a little girl following her father’s footsteps in the jewelry industry. I would lay assist my father in laying jewelry pieces on a table for quality checking. My father launched his jewelry manufacturing business in 1999 with a passion for creating high quality gemstone pieces which grew into a highly coveted business bagging multiple national and international awards. Growing up I was always surrounded by precious, semi-precious gemstones, diamonds and jewelry. Jewelry designing initially became a hobby growing up, which eventually led to courses in jewelry design, diamond grading and and apparel design stint under a famous French designer. After being trained in designing and digital marketing for a period of 5 years, I decided to launch our jewelry brand ‘Gemnomads’ online in 2020. Since its launch, Gemnomads has consistently scaled each year as a successful e-commerce brand, specializing in unique handcrafted bespoke bridal pieces.
At the heart of our family diamond jewelry business lies a deep passion for craftsmanship, design innovation, and timeless elegance. With generations of expertise, we specialize in creating exquisite diamond jewelry that captures the beauty and significance of life’s most cherished moments. Our family has been dedicated to sourcing and handcrafting diamonds for over 26 years, ensuring that every piece we create is a reflection of our commitment to quality, artistry, and love.
As a family-owned business, we understand the importance of trust and personal connection. We work closely with our customers, guiding them through the process of selecting or designing the perfect piece of jewelry to mark special occasions and milestones. From engagement rings to heirloom pieces, each diamond is carefully chosen, expertly set, and crafted with the utmost care by skilled artisans who share our dedication to excellence.
Our legacy is built on a foundation of integrity, sustainability, and a passion for creating jewelry that transcends generations. Whether you’re looking for a custom design, a unique piece, or simply want to explore our carefully curated collection, we invite you to be a part of our family’s story and experience the enduring beauty of our diamonds.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
My journey in the diamond industry has definitely not been a smooth road. The diamond jewelry market is saturated with numerous brands, retailers, and online stores. Differentiating a brand and capturing the attention of consumers in a crowded marketplace can be challenging, especially for new entrants.
Diamond prices have been notoriously volatile, influenced by global economic factors, supply-demand dynamics, and the emergence of lab grown diamonds. This has made it difficult for businesses to forecast costs.
However we have been able to navigate through the above challenges to build a strong digital first jewelry brand by strategically utilizing social media, digital marketing techniques and design innovation.
Alright, so let’s switch gears a bit and talk business. What should we know?
At Gemnomads, we are a creative brand rooted in the heart of Austin, Texas, where nature’s beauty and the extraordinary wonders of the world inspire every design. We specialize in creating high quality custom-made diamond engagement rings, wedding rings and fine jewelry.
Our passion for craftsmanship shines through in every one-of-a-kind, high-quality piece we create, adorned by our cherished customers.
We collaborate with emerging, exceptionally talented jewelry designers to bring you unique, on-trend pieces tailored to your individual taste. With ethically sourced, certified diamonds and gemstones from around the globe, each design is a masterpiece, carefully set and custom-crafted in-house by our skilled bench jewelers to uphold the highest standards of quality.
As we celebrate 26 years of dedicated craftsmanship, we continue to embrace our tradition of excellence, using environmentally friendly techniques and a commitment to superior artistry. We are a family-owned business, proud to serve clients across 180 countries and beyond.
In addition to our curated collections, we offer private viewings and specialize in custom designs. For any customization requests, please don’t hesitate to reach out to us at contact@gemnomads.com. Let us help bring your vision to life with a piece that’s truly yours.
How do you think about luck?
Yes, luck has played a role in building our business, but it is just one factor among many.
Sometimes, success can come down to being in the right place at the right time. Our business has thrived due to the rise of e-commerce, social media and the pandemic which created opportunities for businesses that weren’t fully anticipated.
Luck also manifested in the form of meeting the right people, whether they were mentors including my father, customers who helped our business grow. These fortunate connections provided invaluable advice and growth opportunities.
While luck has certainly played a role, it has been just a small piece of the puzzle. The businesses that ultimately succeed are typically the ones that combine hard work, strategic planning, resilience, and the ability to capitalize on opportunities, whether they are lucky breaks or well-planned moves. Luck might have given us a boost, but sustained effort is what has built long-term success.
Pricing:
- Please refer to our website for pricing details www.gemnomads.com
Contact Info:
- Website: https://www.gemnomads.com
- Instagram: https://www.instagram.com/gemnomads
- Facebook: https://www.facebook.com/gemnomads
- Youtube: https://www.youtube.com/@gemnomads2534
- Other: https://pinterest.com/pingemnomads
