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Hidden Gems: Meet Bee De La Cruz of Ditzy Chic Esthetics

Today we’d like to introduce you to Bee De La Cruz.

Hi Bee , it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I’ve always been passionate about helping people and creating experiences that make them feel good. My journey began in the beauty and wellness industry, where I became a licensed esthetician and built hands-on experience in skincare, makeup.. Over the years, I combined that with a love for teaching and mentoring, so I spent time training beginner estheticians and guiding them in their first months.
Alongside my esthetics career, I’ve also worked in healthcare and customer service roles, where I honed my skills in communication, problem-solving, and building trust with clients. That combination of hands-on expertise, teaching, and client-centered service has shaped how I run my business today.
Currently, I run my own esthetics business, Ditzy Chic Esthetics, and I’ve expanded into tech by creating an apps for other small businesses, it all started for my clients to book, track progress, and engage with their skincare in a personalized way. My story is really about combining passion, creativity, and care into everything I do, whether it’s one-on-one with clients, mentoring others, or building tools to make the beauty experience seamless

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
My journey definitely hasn’t been a smooth road. Like many entrepreneurs, I’ve faced challenges balancing multiple roles and responsibilities, running a business, expanding my skills, and managing personal commitments all at once. Early on, I had to figure out how to build a client base from scratch while learning the business side of esthetics, which was completely new to me.
There were also times when unexpected personal situations, like family emergencies, made it harder to stay consistent with appointments and growth. But each challenge taught me resilience, problem-solving, and the importance of clear communication with clients and colleagues.
I’ve learned to see obstacles not as setbacks, but as opportunities to improve systems, strengthen relationships, and become more creative in how I serve my clients and grow my business. Today, I feel more confident navigating challenges because I’ve faced them head-on and learned from each experience.

Appreciate you sharing that. What should we know about Ditzy Chic Esthetics ?
Your Skin Journey Starts Here. At Ditzy Chic Esthetics, we specialize in corrective skincare, with a focus on nano-needling and chemical peels to help clients target acne scars, hyperpigmentation, fine lines, and texture issues. Every treatment is customized to deliver visible results while educating clients on how to care for their skin long-term.
What sets us apart is our results-driven approach in a welcoming, supportive environment. I’m proud of building a brand known for expertise, personalized care, and a commitment to helping clients feel confident in their own skin.
With our custom app, clients can book treatments, track progress, and access personalized care plans, making advanced skincare easier and more accessible than ever. At Ditzy Chic Esthetics, it’s not just about looking good, it’s about transforming your skin and feeling empowered every step of the way.

What quality or characteristic do you feel is most important to your success?
I think the quality that’s been most important to my success is my ability to adapt and continuously improve. The beauty and skincare industry is always evolving, and I make it a priority to stay curious and be a sponge for education, learning new techniques, trends, and ways to better serve my clients.
Being adaptable and committed to growth has allowed me to refine my skills, expand my offerings like nano-needling and chemical peels, and provide personalized solutions that truly make a difference for each client. I believe that mindset always learning and improving, keeps me at the top of my game and helps my business thrive.

Pricing:

  • Nano-Needling $155.00
  • No Downtime Peels $120-$160 Acne to Anti aging
  • Redness Relief Treatment Facial $105
  • Signature Custom Glow Facial $125

Contact Info:

Image Credits
The Professional Photos of me and my things are from https://www.instagram.com/memorieswithaclick/

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