Today we’d like to introduce you to Jenna Wren.
Hi Jenna, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I didn’t set out to become a copywriter—I found my way here through years of storytelling, listening, and learning how much words shape the way people feel.
I started my career as a wedding photographer, which meant spending over a decade deeply immersed in people’s lives at some of their most meaningful moments. Photographing weddings taught me how to read energy, anticipate emotion, and understand what truly matters to people beneath the surface. Over time, clients and peers began asking for help not just with imagery, but with words—how to describe their work, how to articulate their values, how to sound like themselves in a very noisy industry.
Writing had always been part of my life. I’m a poet at heart, and I’ve always believed that language can hold tenderness, clarity, and power all at once. As I began helping other creatives refine their websites, captions, and brand messaging, I realized there was a real need—especially among wedding professionals—for copy that felt human, grounded, and aligned rather than salesy or templated.
That realization led to the creation of Jenna Wren Writes, where I now work with creatives and entrepreneurs to help them uncover their brand voice and communicate with intention. My work sits at the intersection of strategy and soul: thoughtful positioning paired with language that feels like home. I believe clarity creates ease, and when people feel seen in your words, everything else—connection, confidence, bookings—follows.
Today, Jenna Wren Writes is built around helping creatives slow down, speak honestly, and build brands that reflect not just what they do, but who they are. It’s been an organic evolution rooted in listening, trust, and a deep respect for the power of well-chosen words.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Not at all—it’s been meaningful, but far from smooth.
One of the biggest challenges has been learning how to evolve publicly. Shifting from one creative identity to another—especially from photography into writing and brand strategy—meant letting go of certainty and trusting my instincts before there was outside validation. There were seasons of building quietly, questioning myself, and choosing long-term alignment over quick wins.
Another struggle has been navigating burnout in an industry that often glorifies hustle. I’ve had to unlearn the idea that success requires constant output and instead build a business that supports my life, my family, and my health. That meant slowing down, setting firmer boundaries, and redefining what growth actually looks like.
There’s also the emotional side of creative work—holding space for others, showing up deeply, and caring as much as I do. While that’s the heart of my work, it also requires discernment and self-trust to avoid overextending myself.
That said, every challenge sharpened my clarity. The moments that felt the most uncomfortable are the ones that ultimately shaped the work I do now. They taught me how to build something sustainable, honest, and rooted in intention—and that foundation is what I’m most proud of.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
At its core, my work is about helping creative business owners communicate with clarity, confidence, and heart.
Through Jenna Wren Writes, I specialize in brand voice development and website copy for wedding professionals and creatives who are highly skilled at what they do but struggle to put their work into words. I help clients articulate not just what they offer, but how they want people to feel when they experience their brand. The result is copy that feels natural, grounded, and unmistakably theirs—while still being strategic and effective.
I’m known for my ability to listen deeply and translate nuance into language. Many of my clients come to me feeling overwhelmed, stuck, or disconnected from their own messaging, and leave with a sense of ease and confidence they didn’t realize was possible. I bridge the gap between artistry and strategy, making sure the words work just as hard as the visuals.
What I’m most proud of is the trust my clients place in me. Much of my work comes from referrals and repeat collaborations, which tells me the experience matters as much as the outcome. I’m also proud that I’ve built a business that values sustainability—creatively, emotionally, and personally. Success, to me, means building something that lasts without burning out.
What sets me apart is my perspective. Having spent over a decade inside the wedding industry as a photographer, I understand the emotional and logistical realities of my clients’ work in a way that’s hard to replicate. I’m not just writing from theory—I’m writing from lived experience. Combined with my background in poetry and my intuitive approach to brand voice, that allows me to create copy that feels both intentional and alive.
Any advice for finding a mentor or networking in general?
I’ve learned that the most meaningful mentorships and connections don’t come from chasing proximity to “success,” but from building genuine relationships over time.
What’s worked best for me is focusing on alignment rather than access. I pay attention to how someone operates—how they speak about their clients, how they treat others, how they move through their work and life—and I let relationships form naturally from shared values and mutual respect. Some of my most impactful mentors didn’t start as mentors at all; they started as peers, collaborators, or quiet supporters.
In terms of networking, I think it helps to reframe it entirely. Instead of asking, “What can this person do for me?” I approach conversations with curiosity and generosity. I show up consistently, follow through, and look for ways to support others without expectation. Over time, that trust compounds.
I’ve also learned not to underestimate the power of smaller, more intimate spaces. One thoughtful conversation can be far more valuable than a room full of business cards. And just as important as reaching out is knowing when to step back—discernment matters. Not every connection is meant to be nurtured long-term, and that’s okay.
Ultimately, mentorship and networking have worked best for me when I’ve stayed rooted in my own voice and pace. When you’re clear on who you are and what you’re building, the right people tend to find their way into your orbit.
Contact Info:
- Website: https://www.jennawrenwrites.com
- Instagram: https://www.instagram.com/jennawrenwrites/
