Today we’d like to introduce you to Frank Santos.
Hi Frank, so excited to have you with us today. What can you tell us about your story?
From a young age, I’ve had a fascination with muscle. Growing up seeing Lou Ferrigno in the Incredible Hulk and rushing home to watch the cartoon HeMan were driving forces in what today has been a lifelong commitment with health and wellness. This commitment leads to a 15 years career in the fitness industry training clients, managing training departments, and eventually managing gyms for multiple gym locations in the Austin and Houston area. In 2018 my family, a close friend, and I decided we were going to embark on a new journey, and Veritacor Manufacturing was born. Veritacor, two Latin words combined – Veritas meaning Truth and Cor meaning Heart, is a cGMP dietary supplement manufacturing company specializing in Encapsulation, Tableting, Powder Filling, Bottling and Packaging. This career change although different from what I knew is very centered in what I’m passionate about, health and wellness. Today this journey with Veritacor has lead to worldwide relationships, positive impacts with our community, and careers for the People of Luling.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
A smooth road? My road has been marked by ups and downs, laughs and cries, successes and failures. The struggles have turned out to be learning opportunities. The Mistakes have given rise to growth and development. Taking the road less traveled is a scary journey but a journey that can empower anyone who dares to walk in faith.
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Core Culture is a community. Specializing in dietary supplements and custom athleisure apparel. Our Mission is to create Premium-Quality Health and Wellness products that embrace a symbiotic relationship of Mind, Body, and Soul. Through creative thinking, Innovation, and Authenticity. Our Values lie in the following:
Value-Premium health and wellness products at an affordable price.
Quality-High quality products with exceptional quality in Materials, Formulas, and Experience.
Service-Providing utmost service that goes beyond what is asked by the customer.
Transparency and Health-Finished goods that do what they say they do. Products that assist customers in leading healthy and empowered lifestyles.
You, Me, We are Core Culture
“Tell Your Sorry and let’s get Cultured”
The crisis has affected us all in different ways. How has it affected you and any important lessons or epiphanies you can share with us?
Adapt. Life has a way of throwing curveballs from time to time. Covid-19 has taught me the importance of adapting and not becoming complacent. We must adapt to change and never lose sight of how strong we are.
Contact Info:
- Email: frank@veritacor.com, frank@coreculture.com
- Website: veritacor.com, coreculture.com
- Instagram: @veritacor_manufacturing, @we.are.core.culture
- Facebook: Core Culture
- Other: tiktok @core.culture
