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Meet Lolita Rodriguez

Today we’d like to introduce you to Lolita Rodriguez. 

Lolita, we appreciate you taking the time to share your story with us today. Where does your story begin?
Lola’s Classic Babies started primarily making diaper cakes for friends and family and a niche was discovered. Which helped our brand become the inspiring line of handmade all-natural products for the whole family that it is today. Lola’s products ease the pain of adding a new little to your family. By providing items that serve a purpose while bringing you back to your childhood.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
Working full-time from home is a challenge. With every success comes struggle! Being a mother and a wife is a job within itself. In the beginning, I also worked a full-time job to create a seed of revenue to start my brand. Trying to function fully on so little sleep was a huge hurdle, but I leaped. Once I narrowed things down by quitting my full-time job, getting people to see and support Lola’s Classic Babies became my ultimate goal! One obstacle I commonly came across was how the child’s family member made the same products just like myself. So, I continuously strive for originality while keeping the same traditional feel. Networking and letting people know who was behind the brand truly helped me grow. The love and support I received from my community has made the road just a little bit smoother.

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I specialize in original handmade unique baby accessories and ware. I’m known for my one-of-a-kind diaper cakes and clutches. I’m most proud of staying true to myself and always making products I would use. Lola’s Classic Babies stands apart from your average family member handmade item with uncommon retro classic fabrics and designs. My success is in the details. Every item is my design and style. I see myself in every piece I create. I keep true to originality by creating my patterns and fabric combinations. My inspiration stems from my struggles with motherhood. 

In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
I’m moving more towards opening a brick-and-mortar and a shared space with other creatives. I’m in the process of extending my brand with more clothing items for older children. I want my brand to grow with my son. I have also stepped into the wholesale side of business. I want to be in more stores and be a nationwide brand. I want every family to have a Lola’s Baby in their child’s closet.

Contact Info:


Image Credits

Lucero Valle Archuleta
La Tonya Jackson
Mahogany Jackson
Alix Davidson

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