Today we’d like to introduce you to Barbara Cooney.
Hi Barbara, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
So So Spiffy began with a simple belief: beautiful, thoughtfully designed spaces can transform the way people experience a home. What started as a passion for interiors and creating meaningful spaces evolved into a full-service staging and design company built around helping homes feel elevated, inviting, and intentional.
Over time, we recognized an opportunity to do more than traditional staging. Clients were looking for a partner who could not only prepare homes for market but also help create spaces they loved living in. That natural evolution led us to expand into interior design, curated furnishings, and a more comprehensive, service-driven experience.
Bringing So So Spiffy to Austin was an exciting next chapter. Austin’s creativity, growth, and appreciation for thoughtful design made it a natural fit for our brand. As we expanded, our goal remained the same: to create beautiful, functional spaces while making the process feel approachable, collaborative, and seamless for clients.
Today, So So Spiffy is known for blending luxury with livability — creating homes that feel layered, welcoming, and reflective of the people who inhabit them. Whether we are staging a property for sale or designing a forever home, we approach every project with the same philosophy: thoughtful design should not only look beautiful, it should make people feel something.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
Like any growing business, it has not been a perfectly smooth road. Expanding So So Spiffy into Austin came with its share of challenges — building awareness in a new market, growing operations, navigating logistics, and scaling while still delivering the highly personalized experience our clients expect. There were moments that required us to pivot, problem-solve, and rethink processes, but each challenge pushed us to grow. We have learned that success is not about avoiding obstacles; it is about staying adaptable, maintaining high standards, and continuing to show up for our clients and team.
Can you tell our readers more about what you do and what you think sets you apart from others?
At So So Spiffy Austin, we specialize in luxury home staging, interior design, and curated furnishings with a highly personalized, service-driven approach. We work with homeowners, builders, real estate agents, and design clients to create spaces that feel elevated, intentional, and approachable — whether that is preparing a home for market, furnishing a short-term rental, or designing a forever home.
We are known for creating beautiful, lifestyle-driven spaces that not only photograph well but also feel livable and aspirational. Our staging philosophy goes beyond simply filling a home with furniture — we tell a story that helps buyers emotionally connect to a space and envision themselves living there. On the design side, we pride ourselves on creating homes that reflect our clients while balancing function, beauty, and longevity.
What sets us apart is our ability to move quickly without sacrificing quality. Because of our extensive in-house inventory, warehousing, and hands-on team, we can execute projects efficiently while still delivering a highly customized experience. We also bring a unique perspective by bridging the worlds of staging, design, and retail, allowing us to create layered, collected interiors that feel both elevated and attainable.
What we are most proud of is the trust our clients place in us and the reputation we have built for making the process feel seamless, collaborative, and genuinely exciting. Seeing a home transformed — whether for sale or for everyday living — and hearing a client say it feels better than they imagined is always the most rewarding part of what we do.
What matters most to you?
What matters most to us is creating spaces — and experiences — that genuinely improve the way people live. Whether we are staging a home to help a seller move into their next chapter or designing a space where a family will make memories, we believe great design should feel personal, functional, and meaningful.
Relationships matter deeply to us as well. We care about building trust with our clients, industry partners, and team, because great work happens through collaboration and communication. We want clients to feel cared for, understood, and confident throughout the process.
At the heart of it all, what matters most is making an impact — helping homes feel more beautiful, helping properties reach their potential, and creating an experience that feels seamless, exciting, and memorable. We care about the details because we know they ultimately shape how people feel in a space.
Contact Info:
- Website: https://www.sosospiffy.com
- Instagram: @sosospiffyatx
- Facebook: https://www.facebook.com/profile.php?id=61561269325758
- LinkedIn: https://www.linkedin.com/company/72277598/admin/page-posts/published/
