Today we’d like to introduce you to Mrugesha Gurjar.
Hi Mrugesha, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
My journey as a baker began in 2013 while pursuing my Master’s degree in Engineering. What started as a way to relax after classes soon became a passion. I found joy in creating desserts and sharing them with family and friends, and their encouragement gave me the confidence to dream bigger.
In 2017, I started my first baking business in India, creating desserts for restaurants and special events. That experience taught me not only the art of baking but also the dedication and hard work required to build something meaningful.
When I moved to the United States, I had to start over from the beginning. While adjusting to a new country was challenging, I continued to follow my passion and gained valuable experience working at Paris Baguette and Heavens Bistro. Those years helped shape me into the baker and entrepreneur I am today.
In May 2024, I launched Tili’s Bakery in Austin, Texas. It was the result of years of learning, persistence, and believing in a dream even when the path was uncertain. Building a business from scratch in a new country was not easy, but the support of the Austin community made the journey incredibly rewarding.
Today, after creating more than 5,000 custom cakes in last ten years, I still feel grateful every time a customer trusts me with their special celebration. To me, a cake is never just a cake – it becomes part of a birthday, wedding, graduation, baby shower, or milestone that people will remember for years to come.
That is what inspires me every day: creating something beautiful that helps people celebrate life’s most meaningful moments.
You Dream It, We Bake It.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Building Tili’s Bakery was far from easy, but every challenge played a role in shaping both my business and myself.
When I moved to the United States, I wasn’t just starting a new business, I was rebuilding a dream from the ground up in a completely new environment. I had to learn a new market, understand customer preferences, and earn the trust of a community that had never heard of me before.
One of the biggest challenges was establishing myself in Austin’s thriving bakery scene. Surrounded by talented bakers and established businesses, I knew I had to offer more than beautiful cakes. I focused on creating custom designs that reflected each customer’s story, turning every order into something personal and meaningful.
In the early days, I wore every hat imaginable. I was the baker, cake designer, photographer, marketer, delivery driver, customer service representative, and business owner – all at the same time. There were long days, late nights, and countless moments of uncertainty, but I remained committed to providing the best experience possible for every customer.
Growing a business also taught me the importance of listening. Customer feedback, whether positive or constructive, helped me improve my skills, refine my processes, and continue raising the standard of my work. Every challenge became an opportunity to learn and grow.
Looking back, those obstacles were some of my greatest teachers. They taught me resilience, patience, and the value of building genuine relationships with customers. Today, after creating more than 5,000 custom cakes in last decade throughout my baking journey, I am grateful for every lesson, every customer, and every milestone that helped Tili’s Bakery become what it is today.
The road wasn’t always easy, but it was worth every step.
Can you tell our readers more about what you do and what you think sets you apart from others?
At Tili’s Bakery, I specialize in creating custom cakes, cupcakes, and desserts that are as meaningful as they are beautiful. Every design is thoughtfully crafted to reflect my clients’ unique stories, transforming their ideas into edible works of art that become the centerpiece of their celebrations.
What makes Tili’s Bakery special is the personal connection behind every order. Whether it’s a wedding, birthday, baby shower, graduation, or corporate event, I approach each creation with the same care and attention I would for my own family. I believe every celebration deserves something memorable, and I take pride in bringing each vision to life with creativity, precision, and passion.
One of my proudest accomplishments has been building a bakery that people trust with some of the most important moments of their lives. Seeing customers return for birthdays, anniversaries, baby showers, and other milestones is incredibly rewarding and reminds me why I started this journey.
My experience in professional bakeries and restaurants has given me a strong technical foundation, but it is the relationships with my customers that truly inspire my work. From hand-crafted details to personalized designs, every element is created with the goal of making someone feel seen, celebrated, and special.
For me, a cake is never just dessert. It is the centerpiece of a celebration, the backdrop of photographs, the highlight of a gathering, and often a memory that stays with people long after the last slice is gone.
That philosophy is at the heart of everything we do at Tili’s Bakery:
You Dream It, We Bake It.
Can you share something surprising about yourself?
Something that surprises most people is how much time and effort goes into the process behind each cake. While customers see the finished design, they often don’t realize how much planning, preparation, and quality control happens behind the scenes.
I am extremely detail-oriented and constantly look for ways to improve our systems, processes, and customer experience. From the initial consultation to baking, decorating, packaging, and delivery, every step is carefully planned to minimize mistakes and ensure a smooth experience for our customers.
I believe that creating a beautiful cake is only part of the job. Equally important is making sure the ordering process is clear, communication is timely, and delivery is stress-free. I am always refining how we operate so that every customer receives not only a great cake but also exceptional service.
That commitment to quality and continuous improvement is something many people don’t see, but it is one of the biggest reasons behind everything we do at Tili’s Bakery.
Contact Info:
- Website: https://tilisbakery.com/
- Instagram: https://www.instagram.com/tilisbakery/
- Facebook: https://www.facebook.com/people/Tilis-Bakery/100063796940640/
- Youtube: https://www.youtube.com/@tilisbakery
- Yelp: https://www.yelp.com/biz/tilis-bakery-austin
- Other: https://www.pinterest.com/tilisbakery/
