Today we’d like to introduce you to Veronica Guadan
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I grew up in CA with a single mom, sister, and brother. Coming from a single mother made me realize that working hard would get me far and set me up for success. I finished high school and immediately went to college but dropped out when I decided that partying was more important than school. 2 years and many dark days later, I decided it was time to take control of my life. I finished school with a Master’s in Social Work in 2020 and was excited to take the world by storm until it shut down. At the end of 2020, my husband’s work relocated to Austin, Texas, and we followed. Right before moving, I found out I was pregnant with my daughter. This immediately changed my thinking and what I wanted to do with my career. I settled on lower-paying telework jobs to have the privilege of staying home with my babies. I have always loved social media and the beauty, lifestyle, and self-care space, but I was highly embarrassed to post. One day, on a walk with my “bonus” daughter, I decided I would start taking it seriously and see where it would take me. In October 2024, I decided to post daily and quickly found connections with women online in the same space! I have found that being consistent and authentic to my brand has brought me a lot of success. While I am still working, a wife, and a mom to 3 beautiful children, content creation gives me control. It is MINE, and I have a full say on what happens with my videos.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It has not been a smooth road. I have two toddlers, a bonus daughter, a husband, and a needy dog to care for, all while working from home. If I said it was easy, I would be lying. I sometimes will stay up until 1 or 2 in the morning to film content, engage, and study the social media world. This is a lot of work! Many people do not realize what potential is out there and how amazing it could be. If I could clone myself x 5, I would.
Another challenge is in social media itself. While it is a highlight reel, it can take a toll on a person. Whether you are having a bad day, bad week, or bad season in life, it stops for no one. Brands are very understanding but it is difficult for me to relax or take a step back.
The biggest challenge is knowing that I need the stability of a career while trying to grow my social media presence. I would love to be a content creator full-time, but this takes a lot of hard work, dedication, and building of your audience. I will get there one day! 2025…I am claiming it
Thanks for sharing that. So, maybe next you can tell us a bit more about your work?
Apart from social media, I work for the state but do not wish to disclose too much since I want to avoid conflicts of interest. What I would love to focus on is the person I am as a whole.
While I work an 8-5 job, I am also a mother, a wife, a friend, a daughter, and overall, someone who tries to do it all.
I have always been known as the one who does it all. If you were to ask anyone who knows me, they would all say, “I don’t know how she does it, but she does!”
I pride myself on giving 100% in all aspects of my life. Whether that is professionally, creatively, or personally, all aspects deserve to have the best,
I am very proud of the fact that I was able to put myself through college, graduate with my Master’s, and move to Texas, all before I was 30. I love taking chances in life and know I am destined for something greater than stagnation in a career.
When it comes to content creation, I am no different. I take on many tasks, knowing I thrive under pressure, but I will never submit things that are inauthentic or not up to standard. I believe all you have in life is your word, and if you begin to conform to what sellers want, you tend to lose yourself. I pride myself in providing content that is relatable while throwing in things that I love and try to monetize off of. I KNOW i will get my big break.
Can you tell us more about what you were like growing up?
Growing up, I was always an introvert who longed to stand out. I have always been very tall (I’m 5’8″) now, and this caused me to be an outcast. That, on top of childhood trauma, caused me to be very peer-oriented. Although I was peer-oriented, I always felt I did not fit into the same category as all my peers. I was more mature and bored in class. This led to me being in gifted Middle School and High School programs. In high school, I attended a Police Academy program that focused heavily on law. This is where I gained my passion for social justice. Even though I had a passion for learning and success, being peer-oriented had its downfalls. I was not able to openly communicate with my mom, and our family dynamic has never been the strongest. With all of that being said, I made terrible choices, knowing it was wrong, but I always craved acceptance. Once I graduated and became more independent, I realized that I was in control of my life. My journey on social media is a direct reflection of growing up and healing. I am no longer peer-oriented or worried about what people think. I understand that not everyone will love me, accept me, or take me seriously, but I am at peace with that. I wish I had this confidence as a child/adolescent/young adult. I see my children now and hope I will provide all the nourishment they need to have this confidence as little ones to carry on into adulthood. From being a little girl who just wanted to survive, be a police officer, and a social worker, and now knowing there is so much more for me, there is inspiring and motivates me daily.
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