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Inspiring Conversations with Ali Schneider of The Social Party Agency

Today we’d like to introduce you to Ali Schneider.

Hi Ali, so excited to have you with us today. What can you tell us about your story?
A few years ago, I was 350 pounds, depressed, and lost. I had no idea what I was going to do with my life. I was serving tables, my spouse had just been laid off from the oil field, and every day felt like a mountain I couldn’t climb.

I decided to start with something simple: moving my body. I began walking one mile, then two, and eventually up to six miles a day. But it became monotonous. My body ached, I ran out of podcasts and playlists, and I felt like I was punishing myself just to feel alive again.

Then I saw something that changed everything — a guy at the gym bouncing on a mini trampoline. I was instantly intrigued, but I didn’t have the confidence to try it in public. So I went home, spent my last $99 on a rebounder from Amazon, and started jumping in my living room with the lights off, a disco ball spinning, and Lil Wayne and Drake blasting. It was the first time I felt joy while moving my body. As a former dancer, something clicked: this was fun again.

Even though friends didn’t really “get it,” I shared it on TikTok anyway. The more I posted, the more people responded. I started losing weight. I was still around 280 pounds when strangers started telling me, “You should teach this.” I thought, me? A fitness instructor? But I needed the money, so I tried it.

I launched a $25/month Zoom class. Within a week, 40 people joined. I made $1,000 just being myself and showing up. I realized, If I actually used what I know — sales, social media, marketing — I could build something real. So I posted a video every single day, without fail.

By November, I was barely scraping by. I called my mom crying in the car before a shift at the restaurant, wondering how I’d pay rent. My phone was blowing up — turns out, 75 people had joined my membership that day. I never clocked in. That was my last day waiting tables.

In just 40 days, I grew from 75 members to over 1,500 members worldwide and made over $30,000. Four months in, I had built a six-figure business — not just changing my life, but helping thousands of people feel confident and excited about moving their bodies again.

That experience taught me the power of authentic connection. I wasn’t some perfect fitness coach — I was their best friend on a trampoline. People told me, “You’re the reason I started rebounding. You saved my life.” I’ll never forget that message.

From there, I used the money I made to build The Social Party Agency, a full-service social media marketing company that launched in February 2024. We started with 18 clients in month one, and I quickly realized I couldn’t do it alone. By early 2025, I had built a dream team of ten — content creators, writers, website designers, and strategists — and we’ve grown to almost 50 clients.

Our work gets results because we’ve been the brand. I’ve sold over a million dollars in product with my own content. My team isn’t just talented — they’re experienced, authentic creators who’ve built brands themselves. Our clients are seeing real growth: from 100+ new dental patients in four weeks, to six-figure furniture sales off a single video.

We don’t have fancy cameras or million-dollar studios — just passion, strategy, and proof that social media can actually change your life.

Today, I’ve lost over 100 pounds. I have a physical office in New Braunfels, Texas, and big dreams of opening new locations in Austin and San Antonio. We serve clients all along the I-35 corridor and beyond. And on June 19, I’m releasing my first book, Girl Bounce Back, a raw and powerful reflection on resilience — because that’s what my story is really about.

I’m not here just to create content. I’m here to remind people that your rock bottom can be the foundation you build your dream life on. If I can bounce back, so can you.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Absolutely not. It’s been anything but smooth — but every bump in the road taught me something that helped me grow.

When I started this journey, I was 350 pounds, depressed, and broke. I was serving tables just trying to survive while my spouse was laid off and we were behind on bills. I didn’t have investors, credit cards, or a safety net. I had to take risks with the little I had — like spending my last $99 on a rebounder that ended up changing my life.

I faced judgment, imposter syndrome, and a lot of self-doubt — especially when I launched my fitness membership as a plus-size woman. I wasn’t the “typical” instructor, and some people didn’t understand what I was doing. But I kept showing up anyway.

Then came the pressure of growing a business with no team. I went from zero to 18 clients in my marketing agency’s first month — and it nearly broke me. One client is a full-time job, and I had 18 full-time jobs at once. That forced me to learn how to build a team, delegate, and trust others with my vision.

I’ve cried in parking lots, wondered how I’d pay rent, and doubted whether I could really do this. But every time I wanted to give up, something reminded me why I started — a message from someone saying I inspired them to move their body again, or a client telling me their business grew because of our content.

The struggles shaped me. They built my resilience. And that’s what Girl Bounce Back — my book and my brand — is all about.

As you know, we’re big fans of The Social Party Agency . For our readers who might not be as familiar what can you tell them about the brand?
I own The Social Party, a full-service content creation and marketing agency based in New Braunfels, Texas — but with clients all over the I-35 corridor and beyond.

We specialize in short-form video content (think Reels, TikToks, YouTube Shorts) that actually converts. We don’t just create content that looks good — we create content that sells. Our clients have made five and six figures from what we’ve made them, without a single dollar spent on ads.

We’re known for results, realness, and bringing the party to your brand. What sets us apart? We don’t just talk social media — we’ve lived it. I built my first six-figure business on my iPhone, going viral on TikTok as a plus-size rebounding fitness coach. I lost over 100 pounds, transformed my life, and used content to change everything — and now, I help others do the same.

We have a team of 10: content creators, writers, strategists, and designers — and every one of us has built our own brand or business, so we know what works in real life, not just in theory. Some have degrees, some have viral followings, and all of us have experience that makes a difference.

We’re not a cookie-cutter agency. We don’t believe in boring templates or generic captions. We custom-create everything. Our secret sauce? Authenticity + strategy. We use SEO and keyword research to make sure your content is not just creative but also discoverable and impactful.

Brand-wise, I’m most proud that our clients are winning. One of our clients (a pediatric dentist) gained 100 new patients in 30 days. Another client selling end tables went viral and sold out. Our content has helped brands get seen, get paid, and grow faster than they ever expected.

What I want readers to know is this: If you’re ready to show up online, be seen, and actually make money from your content, we’re your team. We bring energy, ideas, and real results — and we make it fun along the way.

So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
There are a few powerful ways to work with me, collaborate with me, or support my journey — and I’m always open to aligned opportunities!

If you’re a business owner, influencer, or creator who’s ready to grow your brand and make sales through social media, you can hire my team at The Social Party. We offer full-service content creation — from strategy to filming, captions, editing, and more. We focus on short-form video because that’s what works. You can visit www.thesocialpartyagency.com or connect with me on Instagram or TikTok @thesocialpartyagency to book a consultation.

Want to support me? The biggest way right now is by grabbing my new book Girl Bounce Back on Amazon and leaving a review. It’s my heart in written form — a story of resilience, bouncing back from rock bottom, and using social media to create a new life.

And if you ever want to collaborate — podcast interviews, speaking gigs, events, or brand partnerships — I’m always open to hearing from people who align with my message of authenticity, confidence, and bouncing back.

Let’s connect — because I truly believe when one of us rises, we all do.

Pricing:

  • $1657 a month for 30 days of social media content. We post for your EVERY DAY and we create all the content on a FULL recording session for you.

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