Today we’d like to introduce you to Marisol Quintana.
Thank you so much for sharing your story and insight with our readers. To kick things off, how did you get started?
For a long time, I dreamt of having my own business and opening an authentic homemade Mexican food truck restaurant. I have always been passionate about cooking and having contact with people. For a few months in 2019, I worked on the food concept, menu, brand, presentation, and business plan. I began executing my plan at the end of 2019. The first thing I did was to search for the best quality food products and ingredients around Austin until I found them. I then continued to work intensely on all other matters involved that enabled us to finally open on July 7th, 2020, what is now “Buenos Sabores”. The one thing we are most proud of in our business is the fact that what we set out to accomplish is exactly what our customers are experiencing and are constantly commenting on the reviews that they give us in person and that they leave us on all our online platforms, marketing media, and social media. We pride ourselves in giving people an all-around soulful experience: food cooked with mom’s love and the kind of warm attention that one would normally receive in “Grandma’s” home. We break away from the excessive mechanical, technological, and soulless tendencies of the world we live in today. Customers to us are not merely numbers, metrics, and statistics. They are our human counterparts in a personal service-driven business. Recently, we were voted 2023 #9 Taco spot in the US by Yelp. Here below is a link to their publication: https://www.yelp.com/article/yelps-top-100-tacos-in-the-us-2023
Please talk to us about the challenges and lessons you’ve learned. Looking back, has it been easy or smooth in retrospect?
We at Buenos Sabores primarily seek to solve the problems all startups face. It’s a three-fold situation: funding its growth, proofing the concept, and fine-tuning the business model. Another aspect of a startup we have discovered is that the business model has been constantly morphing as we discover new growth areas. Our biggest obstacles to growing the business have been getting access to funding and effective marketing to generate constant sales growth in such a competitive environment.
As you know, we’re big fans of Buenso Sabores. For our readers who might need to be more familiar, what can you tell them about the brand?
Buenos Sabores is a genuine Homemade-style Mexican food fixed trailer restaurant in Austin, TX. Today, 70% of our sales are generated through online marketplace platforms, including individual, group, corporate, and catering services. We connect with our community by providing a product and service highly sought by people in Austin: local, family-owned, mom-and-pop, authentic Mexican food; a place where they can enjoy great high-quality food, vegan and vegetarian options included, and where they are surely to receive warm, personalized service as well. We are mostly known for our authenticity, real Mexican household dishes like Poblano Chicken, and our famous “Queastaco,” 2 tortillas filled with melted cheese and the protein you choose on top folded like a regular taco. This enterprise has allowed me to make a living doing my favorite things: cooking and interacting with people. My two twin sons are my partners, so it also has meant that I can educate them in running a business, and I can spend a different kind of time with them where we are working as a team towards a common goal, something very few families have the chance to do these days. It has been a huge blessing to me and my sons.
Is there any advice you’d like to share with our readers who might just be starting?
The best advice I can give anyone starting is to make sure they set out to do something they are passionate about and which you invest all your heart and mind. I advise them to do a business, market, and financial plan to accompany their hearts and minds.
Pricing:
- Good prices for the quality offered.
Contact Info:
- Website: https://buenossabores.co/
- Instagram: https://www.instagram.com/saboresatx/
- Facebook: https://www.facebook.com/buesabatx/
- Yelp: https://www.yelp.com/biz/buenos-sabores-austin-5
