Today we’d like to introduce you to Marissa Burill.
Hi Marissa, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
As a child, my family was too poor to host birthday parties, let alone send me to one with a gift for someone else. Truly, the only real celebration I can recall is a road trip with my aunt, uncle, and parents to the closest McDonald’s (about an hour away) in San Antonio to celebrate my birthday. For the holidays, if we went anywhere, it would be to my godmother’s house to celebrate. My family has always valued spending time together, whether it’s a holiday or not, and regardless of what we had or didn’t have. Growing up, I’ve always dreamed of being able to decorate and celebrate for the holidays and special occasions and when the opportunity presented itself to create something that would let me help others do just that, it was like it was meant to be.
We originally started the business concept with some family friends in the late fall of 2015, realizing how many celebrations we had ahead of us with just our own children’s birthdays, graduations, and, in the far future, possible weddings. We spent 2016 acquiring some initial inventory and hosted our first event in the late spring. While we had agreed to remain in business together for 3 years before making any changes, due to unforeseen circumstances in our partner’s life goals, we dissolved the partnership and bought them out at the end of 2018.
Who would have predicted that shortly after that buy-out, we would be facing a shutdown of the event rentals industry due to the COVID-19 pandemic? Because we didn’t have a big pile of startup money, we grew slowly and intentionally. Every time we made a little profit, we reinvested. From our initial inventory for up to 50 guests, we can now handle simultaneous multiple events of 200 guests or more. While our first-year revenue was less than $ 1,000, we are now poised to reach six figures in the next year, despite still being a part-time operation.
There have definitely been challenges. Balancing a growing business with a demanding full-time job and family life is no joke. We didn’t have investors or a warehouse; we had a garage, a lot of determination, and a commitment to excellent service. I had to teach myself marketing, SEO, social media, contracts, and inventory management—often on my lunch break or after everyone went to bed. But the things I do in my full-time job in higher education—organization, communication, coaching, and problem-solving—translate beautifully into how I run Party On Texas. As we move into 2026 and beyond, we’re investing in marquee rentals, new seating options, and additional event services so clients can enjoy a smooth, stress-free, and fully coordinated event experience from start to finish.
What’s gotten us to where we are today is pretty simple:
We show up when we say we will.
We communicate clearly.
We treat every event like it’s our own family’s celebration.
Over the years, we’ve had the honor of being part of everything from backyard birthday parties and quinceañeras to school banquets, nonprofit galas, community festivals, and corporate events across Williamson and Travis Counties. Many of our bookings now come from repeat clients and word-of-mouth referrals, which feels like the biggest compliment.
Today, Party On Texas is still family-owned and operated, but we’re thinking bigger. We’re working toward a combined warehouse and small event space so we can serve more clients, partner with other local entrepreneurs, and create a hub for celebrations in our community. We’ve added a sister brand, Picture It Texas, to handle photobooths and event photography, and together they allow us to offer an even more complete event experience.
If I had to sum it up: Party On Texas grew out of a love for celebrating people well, a belief that great customer service never goes out of style, and a lot of late-night hustling between full-time jobs and a growing family. We’re still growing, still learning, and still incredibly grateful that our little side hustle turned into a company that helps Central Texans “Celebrate in Style.”
Appreciate you sharing that. What should we know about Liberty Events LLC, dba Party On Texas?
Party On Texas is a family-run event rental company based in Central Texas. We specialize in making it easy for people to celebrate well—without feeling overwhelmed by logistics. Our core offerings include margarita machine rentals, marquee letters and numbers, tables and chairs, linens, and event décor. Through our sister brand, Picture It Texas, we also provide photobooth experiences and event photography, so we can support everything from a backyard birthday or graduation party to a nonprofit gala or full-scale corporate event.
What we’re really known for is being hands-on, responsive, and detail-oriented. We don’t just drop equipment at the curb and disappear—we communicate clearly ahead of time, show you how everything works, troubleshoot with you if needed, and make sure the setup fits your space and your vision. Many of our clients are planning events on top of busy work and family lives, so our goal is to remove stress, not add to it. Between my background in customer service and higher education and my husband Thad’s decades of logistics experience with UPS, we’re very good at anticipating needs and making all the pieces fit.
What sets us apart is that we’re not trying to be the biggest company in Texas; we’re focused on being the most reliable and thoughtful for the people we serve. We take a relationship-based approach: schools and nonprofits call us year after year, families bring us back for each new milestone, and local businesses trust us to show up on time and represent their brand well. We also understand budgets. Because we grew this business slowly and intentionally, we know how to help clients prioritize the rentals and services that will have the biggest impact for their event.
Brand-wise, I’m most proud that Party On Texas and Picture It Texas feel approachable and real. Our brand is built on three things: excellent customer service, consistent quality, and genuine care for our community. We love that our gear and photobooths are the backdrop to people’s most important moments—weddings, quinceañeras, anniversaries, school banquets, charity fundraisers, and neighborhood festivals.
For your readers, the main thing I’d want them to know is this: if you’re planning an event in the Williamson or Travis County area and you want a team that will treat your celebration like their own, that’s where we shine. Whether you need margarita machines and marquee letters, a photobooth to keep guests entertained, or a combination of rentals to pull the whole room together, we’re here to create a smooth, seamless experience from first inquiry to final pickup—so you can actually relax and enjoy the party.
Pricing:
- Margarita Machines starting at $195 plus delivery
- Currently no minimum order within 10 miles if delivery fee is paid
Contact Info:
- Website: https://www.partyontexas.com
- Instagram: https://www.instagram.com/partyontexas
- Facebook: https://www.facebook.com/partyontexas
- LinkedIn: https://www.linkedin.com/company/party-on-texas/
- Yelp: https://www.yelp.com/partyontexas
