Today we’d like to introduce you to Kranay Jones
Hi Kranay, thanks for joining us today. We’d love for you to start by introducing yourself.
Kranay LLC is a brand that reflects my personal journey of growth, resilience, and transformation. I started my business at just 19 years old in 2022, fueled by a passion for helping others and sharing my experiences. During college, I faced intense burnout while juggling academics, work, and life. Despite these challenges, I pushed through to achieve major milestones: earning three associate degrees, a bachelor’s degree, and three certifications, and gaining acceptance into pharmacy school. These experiences taught me the importance of resilience, balance, and self-care—values that now form the core of my brand.
I began creating pharmacy-related content on TikTok, which quickly gained traction and built a community. As my audience grew, I realized I wanted to expand beyond pharmacy, diving into self-development, lifestyle, and travel content. My first big break came when SHEIN gave me the opportunity to create fashion content, marking the beginning of my brand partnerships. In 2024, SHEIN flew me to Hollywood, CA, for my first-ever brand trip as a thank-you for my contributions. That moment was pivotal, leading to collaborations with other major brands like Boohoo, Hollister, and Walmart.
As Kranay LLC grew, I launched a line of digital products designed for career-driven women, creators, and entrepreneurs. My planners, templates, and self-development tools empower my audience to organize their lives, achieve their goals, and maintain balance. These products aren’t just about productivity—they’re about fostering confidence, clarity, and alignment while transforming hustle into harmony.
Throughout my journey, I’ve also created impactful video series that connect deeply with my audience:
– Lessons Learned in My 20s shares the pivotal insights and challenges that shaped my personal growth.
– Goal Getters inspires women to pursue their dreams with determination and focus.
– Building Confidence empowers others to step into their power and embrace their self-worth.
– Hustle to Harmony guides women in transitioning from an overworked grind to a balanced, fulfilling lifestyle.
I’m now launching a collection inspired by these series, featuring planners, workbooks, and templates that help my audience implement the lessons and strategies from my videos into their own lives. This collection represents my commitment to providing tools that inspire intentional living and personal growth.
Kranay LLC is the embodiment of everything I’ve learned and love—empowering others, embracing creativity, and building a balanced, fulfilling life. What began as a passion project at 19 has grown into a thriving brand, built on resilience, purpose, and the belief that anyone can turn their dreams into reality.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The road to where I am today has certainly not been smooth, but every challenge has been an opportunity for growth and learning. Starting my business at 19 in 2022 was exciting but came with its own set of hurdles. Burnout from college was one of the first struggles I faced. Balancing academics, work, and building a brand was overwhelming, and there were times when I felt like I couldn’t keep up. But those moments of exhaustion taught me the importance of self-care and balance, and I started implementing healthier work habits and mindset shifts to prevent burnout from taking over my life.
Another challenge was figuring out how to manage a business while still figuring out who I was as both a content creator and entrepreneur. In the beginning, I tried to focus on many different niches—pharmacy, self-development, lifestyle, and travel—which made it harder to find my true voice. It took time to find a cohesive vision and strategy for Kranay LLC, and that wasn’t always easy.
Brand partnerships also didn’t come right away. It took persistence and consistency to build the credibility needed to attract companies like SHEIN, Boohoo, Hollister, and Walmart. Rejections were tough, but they fueled me to keep refining my approach. When SHEIN eventually gave me the chance to create fashion content and even invited me on a brand trip, it was a huge breakthrough that proved the power of perseverance.
Finally, navigating the digital product space presented its own set of challenges. Creating products that truly resonated with my audience and aligned with my personal values took trial and error. I had to learn about product design, marketing, and managing a growing community all at once. But every setback led to a stronger understanding of what my audience needs and how I can best serve them.
So no, it hasn’t been a smooth road, but every challenge has taught me something valuable. I’ve learned that success is never linear and that the journey is about growth, resilience, and staying true to my purpose. Despite the struggles, I’ve been able to turn them into stepping stones toward building a brand that’s not only successful but also meaningful and empowering for both myself and my audience.
Can you tell our readers more about what you do and what you think sets you apart from others?
Pharmacy Professional:
My professional journey started at a young age and was deeply shaped by my passion for the pharmacy industry. At 16 years old, I graduated with both my high school diploma and an associate’s degree—a significant accomplishment, especially during the pandemic in 2020. It was a challenging time, particularly as a pre-med student, since opportunities for hands-on learning, like volunteering, were limited. Despite the obstacles, I found a way to gain valuable experience through online shadowing programs, which eventually led me to land a job at CVS as a pharmacy technician.
Interestingly, I never went to school to become a pharmacy tech—it was a role I learned entirely on the job. I quickly discovered my love for pharmacy as I became immersed in the work. The combination of healthcare, patient care, and the science behind it all ignited a passion I hadn’t anticipated. This hands-on experience solidified my decision to pursue pharmacy school, and I’m proud to say I was accepted into a program where I continue to grow both personally and professionally.
Content Creator
As I continued to grow in my pharmacy career, I realized I had a unique opportunity to combine my pharmacy knowledge with my passion for content creation. Being a college student at the same time gave me a distinct perspective on the challenges young people face when navigating their academic and professional paths. I wanted to share my experiences and insights with others, especially fellow students and aspiring professionals, and help them avoid some of the mistakes I made.
I began creating educational content on platforms like TikTok, where I could break down complex pharmacy concepts in a fun, easy-to-understand way. I used my platform to share everything from study tips and pharmacy career advice to insights about health and wellness. As a college student juggling my academics, work, and personal life, I could relate to the pressures others were facing and wanted to use my platform to provide support and motivation.
The more I shared, the more I realized that my content wasn’t just about pharmacy—it was about personal growth and self-development. I found that many of my followers were interested not only in my career journey but also in my experiences of balancing school, work, and life. I started creating content around personal development, like tips for building confidence, managing stress, and staying productive as a college student. These topics resonated with a wider audience beyond those pursuing pharmacy, and I realized that my platform could be a space for young women and entrepreneurs to connect, share, and grow together.
Business Owner
As I continued to build my presence online, I realized that I wasn’t just creating content—I was building something bigger. While I was initially focused on content creation and promoting other brands, I started seeing the potential to turn my growing influence into a business. I knew I wanted more than just being an ambassador for other companies; I wanted to create something of my own—something that aligned with my values and could provide value to others.
The first step was expanding beyond simply promoting products. I wanted to offer more than just affiliate links or brand partnerships. That’s when I decided to create my own digital products—products that reflected my unique journey and expertise in both pharmacy and personal development. This wasn’t just about creating items for the sake of selling; it was about helping others organize their lives, achieve their goals, and navigate the challenges that I had faced.
In 2022, I launched Kranay LLC—my own brand and business. What started as a side hustle of promoting products and sharing my experiences on social media soon turned into a full-fledged business. I began creating digital planners, workbooks, and templates designed to empower career-driven women, entrepreneurs, and content creators—just like me. These products allowed me to share the tools and resources that had helped me stay organized, focused, and motivated in my own journey.
But the growth didn’t stop there. As my business grew, I realized that Kranay LLC wasn’t just about selling digital products—it was about building a brand. I wasn’t just representing the brands I worked with; I was becoming a brand myself. I began to focus not only on content creation but also on shaping my personal brand around my values, experiences, and expertise. It became clear that Kranay wasn’t just a business—it was a movement. A space for people to find empowerment, self-development, and tools to help them live their best lives.
Today, I’m proud to say that Kranay LLC is more than just a business—it’s a platform where I can serve as a creator, business owner, and future doctor of pharmacy, using my unique combination of skills to inspire and empower others.
Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
Favorite apps are TikTok and Canva. As far as podcast, is NPTA, where different pharmacy professionals come in and explain the struggles in the pharmacy industry and healthcare as a whole.
Here is their link: https://www.pharmacytechnician.org/npta/default.asp
Contact Info:
- Website: https://www.kranay.com
- Instagram: https://www.instagram.com/kranayllc/profilecard/
- Youtube: https://www.youtube.com/@kranay_
Image Credits
All of them are by me
