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What are the biggest lies your industry tells itself?

Every industry has its myths—stories insiders repeat until they sound like truth. But behind the slogans and the spin are unspoken (and sometimes unnoticed) realities – we asked some of the wisest folks we know to share what lies they’ve noticed in their industries.

Aberdeem

One of the biggest lies my industry tells itself is that success always looks shiny and effortless like a perfectly frosted cupcake in a filtered photo. The truth? As a solo female entrepreneur, I can tell you that’s a fantasy. Behind every “overnight success” is a mountain of unpaid hours, heavy lifting, financial risk, and moments of self-doubt. Read more>>

Lianna Villarreal

One of the biggest misconceptions in the jewelry industry is that pearls are waterproof simply because they come from the ocean. This is such a pervasive myth that I’m actually working on a blog post to debunk it. Although pearls are born in water, once they’re harvested and processed into jewelry, they become immensely vulnerable to moisture. Read more>>

Chi Zama

I think the biggest lies my industry tells itself is that gear matters. I heavily disagree with that statement because creativity and understanding of the fundamentals of lighting, composition, and storyline are really what draw someone in to art, irrespective of the craft. Read more>>

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