Today we’d like to introduce you to Alex Carrasquillo.
Hi Alex, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
My journey with the Generals Baseball Club goes back to 2017, when I first joined the team back when we were still the Pirates. In 2018, we rebranded to the Generals, and that shift wasn’t just about a name — it was about creating an identity and a standard that guys could take pride in being part of.
What started as just wanting to keep playing the game I love turned into something much bigger. As I stepped into a leadership role, and eventually manager, my focus became building more than a roster — I wanted to build a culture. One where players compete, represent something bigger than themselves, and stay connected to the game long after their prime playing days.
Since then, we’ve grown into a full program. We expanded by launching our 38+ team in 2025 and our 18+ team in 2026, giving more players a place to compete under the same culture and expectations. On the field, we’ve won five championships as a club — four of those coming during my time as manager — and we’ve been fortunate to stay consistently competitive year after year.
Off the field, what means just as much is the impact we’ve made in the community. Our annual Breast Cancer Awareness fundraiser (Thanks to Nick Vautrin) has become something we take real pride in, bringing together players, families, and local businesses to support a cause bigger than baseball.
At the end of the day, this has never just been about wins or stats. It’s about building something lasting here in Austin, Texas — a program, a brotherhood, and a standard. Once you’re a General, you’re always a General. And we’re still building.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Not at all — it definitely hasn’t been a smooth road. Building the Generals Baseball Club into what it is today came with a lot of trial and error.
Early on, one of the biggest challenges was simply consistency — finding the right mix of players who not only had talent, but were committed to the vision. In men’s league baseball, life happens — jobs, families, injuries — so keeping a reliable, competitive roster year after year takes real effort. There were seasons where we had to rebuild, reestablish the culture, and figure things out on the fly.
Another challenge was growth. Expanding into multiple teams sounds great, but it comes with its own pressure — making sure each team carries the same standard, culture, and identity. When we added new divisions, it wasn’t just about filling rosters, it was about protecting what we had built.
There’s also the behind-the-scenes side that people don’t always see — organizing schedules, dealing with league logistics, finances, uniforms, field time — all while still trying to compete at a high level. It can feel like a full-time job at times.
But honestly, those challenges are what shaped us. Every setback forced us to tighten things up, be more intentional, and build something more sustainable. Looking back, the struggles are a big reason why the culture means as much as it does today.
Can you tell our readers more about what you do and what you think sets you apart from others?
At the end of the day, what I do is run and build a program through the Generals Baseball Club. Yeah, that includes managing games and making lineup decisions, but it’s really more about creating structure and a culture that people actually want to be part of.
I’d say I’m known for holding a high standard. Not just in how we play, but how we show up, compete, and represent the team. In men’s league baseball, that kind of consistency isn’t always easy, so I take pride in building teams that can stay competitive year after year and helping guys get the most out of their game.
What I’m most proud of is what we’ve built overall. The championships are great, but it’s bigger than that — it’s the culture. Guys want to be here, they stay connected, and it becomes more than just showing up for games. That’s something you can’t really force.
We’ve also made it a point to be about more than just baseball. Our Breast Cancer Awareness fundraiser and community involvement mean a lot because it brings everything together for something bigger.
I think what sets us apart is that it’s not just a team — it’s something that lasts. We’ve built a real program here in Austin, Texas with a standard behind it, and people know what they’re stepping into when they join.
What was your favorite childhood memory?
Honestly, one of my favorite “childhood-type” memories isn’t even from when I was a kid — it’s something that happened more recently with the Generals Baseball Club.
I had the idea to put a patch on our jerseys to honor my dad, who was our biggest fan. When I brought it to the team, every single guy was on board with it — no hesitation. That meant a lot to me, not just as the manager, but as one of the guys. Some of them knew my dad personally, others never got the chance to meet him, but they still understood what it meant.
Seeing that patch on our jerseys, knowing he’s still a part of what we’re building, that’s something I’ll never forget. It’s bigger than baseball at that point — it’s family, it’s respect, and it’s legacy.
Moments like that are exactly why I love this team so much and why I pour so much back into it.
Contact Info:
Image Credits
Chris Carrasquillo of C12 Photography
