Today we’d like to introduce you to Bjarne Haug
Hi Bjarne, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
So, here’s a bit about my journey: I was the owner of a company called IMOTO, which we successfully exited in December 2021. As a car enthusiast, I also owned a large enclosed car trailer. Shortly after selling my company, I passed the storage facility where I kept the trailer and thought, Why am I paying $130 a month just to park it?
That realization sparked my curiosity, and I began researching the trailer rental business. It quickly became clear that there was a genuine need for a trailer rental marketplace. That’s when the idea for myTrailer was born.
Soon after, I reached out to the developer we worked with at my previous company, knowing he was more than capable of bringing this vision to life. After a few productive meetings, we decided to move forward, and myTrailer officially launched in April 2024. Since then, we’ve facilitated numerous rentals and continue to grow, connecting trailer owners with renters in need.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Running a peer-to-peer marketplace like myTrailer is definitely not smooth sailing, especially in the early stages. However, explaining the concept of this type of marketplace has become much easier, thanks to companies like Airbnb and Turo. As first movers in the peer-to-peer space, they’ve done a fantastic job of familiarizing people with the model, making it relatively straightforward for us to communicate how myTrailer works.
The challenging part, though, lies in convincing people to participate, particularly at the beginning. Trailer owners can be hesitant to list their assets, unsure about the safety and reliability of the platform. On the renter side, asking users to verify their identity—by uploading a photo and scanning their driver’s license—on a platform they’re unfamiliar with can be a significant hurdle. Trust, after all, isn’t built overnight.
Despite these challenges, we’ve been fortunate and strategic in attracting early adopters—those who saw the value and trusted us enough to join. These trailblazers helped set the foundation, and as more trailers were listed and rented successfully, word-of-mouth began to spread. Each successful transaction reinforced trust in the platform, and it’s now becoming progressively easier to onboard both trailer owners and renters.
Building a peer-to-peer marketplace is a process of overcoming doubts, creating trust, and delivering value. It requires persistence, adaptability, and a commitment to ensuring both parties feel safe and confident in using the platform. While the journey has its bumps, seeing the community grow and thrive is incredibly rewarding. We’re proud of how far we’ve come and are excited for what lies ahead.
Alright, so let’s switch gears a bit and talk business. What should we know?
myTrailer is a peer-to-peer trailer rental marketplace designed to connect trailer owners with renters in need of versatile hauling solutions. Think of it as the Airbnb for trailers—a platform where owners can earn passive income from their idle assets, and renters can access reliable, cost-effective trailers for various needs.
What We Do
At myTrailer, we specialize in making trailer rentals safe, simple, and convenient. We provide a diverse selection of trailers, from utility and car haulers to horse and enclosed cargo trailers. Our platform streamlines the entire rental process, allowing renters to search for trailers based on their specific needs while giving owners an opportunity to earn extra income.
What Sets Us Apart
What makes us unique is our focus on community and trust. We prioritize safety and peace of mind for both owners and renters through rigorous identity verification, clear rental agreements. Our platform not only serves as a marketplace but also as a tool for trailer owners to maximize the value of their assets. We’re not just about transactions—we’re about creating meaningful connections and helping people move things forward, literally and figuratively.
Brand Highlights
We’re proud of how myTrailer empowers trailer owners to turn their equipment into a source of income. Additionally, our commitment to transparency, trust, and excellent customer service has earned us positive feedback from both sides of the marketplace. Brand-wise, we’re proud to be pioneers in this niche and to offer a unique solution for trailer sharing that benefits everyone involved.
What Readers Should Know
Whether you’re a trailer owner looking to monetize your idle equipment or a renter in need of reliable hauling options, myTrailer is your go-to platform. Our goal is to make trailers accessible, affordable, and secure for all users. We continually work to expand our offerings and improve our services, so there’s always something new to discover.
If you had to, what characteristic of yours would you give the most credit to?
The quality or characteristic most important to myTrailer’s success is trustworthiness. In a peer-to-peer marketplace, trust is the foundation that enables owners to list their trailers and renters to confidently use them.
We’ve built this trust through transparency, rigorous identity verification processes, and clear terms and conditions that protect all parties. By prioritizing safety, open communication, and reliability, we’ve created a platform where users feel secure and valued. This sense of trust fosters long-term engagement and builds a community of repeat users, which is essential to our continued growth and success.
Moreover, our ability to adapt and listen to our users’ needs ensures that we’re constantly improving, which helps us stand out and maintain that trust over time, and we get a lot of good feedback from that.
Contact Info:
- Website: https://www.mytrailer.com
- Instagram: https://www.instagram.com/mytrailer_com/
- Facebook: https://www.facebook.com/mytrailerrental
- Youtube: https://www.youtube.com/@myTrailer_rental
Image Credits
Bjarne Haug
